AdSense is most amazing platform for generating income. Every Blogger try to earn money from their Blog. For this reason they must monetonize their Blog by ad banner. In this case, if you get approval from Google AdSense then you will see under account Information tab that for displaying ads with AdSense for content, a publisher will receive 68% of the revenue recognized by Google in connection with the service. For AdSense for search, a publisher will receive 51% of the revenue recognized by Google.
Many new AdSense use don’t know about this matter. Some of them misunderstand that Google sharing less revenue with publisher. But these percentages are generated on the basis of a publisher's geographic location. Suppose your Geographic location in USA or UK then revenue share will be different than Asian country’s publisher. This revenue sharing also varies for other AdSense products.
However to view your revenue share you can go through below steps-
Step 1 Sign in to your AdSense account.
Step 2 Click on the gear icon from top right corner of the screen and select Settings from the drop-down list.
Step 3 In the sidebar you will find Account tab and under that click Account information.
Step 4 In the Account information section, you'll see each revenue share displayed next to Active products.
So you can see if Google AdSense share 68% of revenue that mean if your Ad banner unit generate $100 then you will receive $68. Similarly in case of search revenue then you will $51. So I think this is a Good percentage of money that you can earn from Google AdSense. On the other hand many other advertising company say they will share 80% of their ad revenue but if payout is $50 then you will receive $40. So ultimately they are paying less payment. For this reason I like Google AdSense that they will ensure earnings by most possible ad impression.
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